Scott Utke, who says Welch’s previously underspent on marketing, has led an ambitious rebrand and is in the midst of ...

The plant-based beverage brand teamed with actor Chris O’Dowd for a collection of positive affirmations and its latest campaign.

Brandon Silverstein 's S10 Entertainment and Avex USA Publishing today announced an unprecedented achievement on Mediabase's year-end Top 40 radio chart, with three songs from their publishing roster ...

Oracle, Microsoft and Amazon are among those looking at partnering with the app. “Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew ...

An effort launching just days after rival Nike’s splashy Super Bowl ad features star athletes and amateurs overcoming moments of self-doubt.

The Big Game is a big deal for brands who invest in ads and programming. Every year it’s chaos. It takes over your life for ...

The industry landscape could change dramatically if the Omnicom-IPG merger goes through, said Publicis CEO Arthur Sadoun on a ...

Unilever-owned food brand Knorr has partnered with dating app Tinder on a marketing campaign to help people find love through cooking this Valentine’s Day, according to a press release. The pair ...

Invoca, the leader in revenue execution platforms, today announced major advancements to Signal AI Studio, its no-code AI training solution for marketers. Powerful new features make it faster and ...

The real winners in big game advertising aren't crowned during the game, but they're revealed in the months that follow, said ...

Led by agency Majority, the “Westside’s Finest” campaign captures how the marketer’s portfolio and the world have evolved ...

While its ad segment’s rate of growth cooled in Q4 compared to the year-ago period, Amazon has successfully won over more non ...