Meta has reached a settlement with Donald Trump over his Facebook and Instagram ban, resolving the lawsuit without accepting ...
Celebrity-endorsed ads made up 30% of TV commercials in 2024, with the Food & Beverages sector leading at 24%, and IPL ...
In November, the European Commission imposed a €797.72 million (£698.76 million) fine on Meta for abusing its dominant ...
X recorded a better-than-expected revenue increase during the Christmas period, despite ongoing advertiser concerns and public backlash following the U.S. election. However, the platform remains under ...
India’s creator economy surged 322% to 4.06 million influencers in 2024, driven by fashion, gaming, infotainment, finance, and health and fitness.
The new regulations also prohibit providing investment advice or performance claims unless the entity is registered with SEBI.
In this article, Siddharth Devnani of SoCheers explores how the Digital Personal Data Protection Act offers Indian businesses ...
Meta’s chief financial officer, Susan Li, told investors that advertiser demand remained strong despite the policy change.
The latest updates reinforce Instagram’s focus on views as a key engagement metric and provide creators with more detailed ...
In this article, we take a look at campaigns from brands like Dove, Pepsi, and Cadbury 5 Star that challenge AI’s influence ...
As global brands produce standout campaigns at nimble pace, experts dissect the factors, cultural or otherwise, that might be ...
In a bid to bring the Advertising and Marketing (A&M) industry closer, Social Samosa is back with its 'Agency Premier League' ...