College basketball continues to be the go-to sport for name, image and likeness deals, according to a new report from ...

The North Carolina Tar Heels have been eliminated from the NCAA Tournament, but RJ Davis continues to shine bright on social ...

Per ESPN's Michele Steele, USC star JuJu Watkins and North Carolina's RJ Davis lead all male and female athletes in NIL ...

The North Carolina Tar Heels were recently eliminated from the NCAA Tournament, but that hasn't stopped RJ Davis. UNC's star ...

"Instead, multiple top guards have landed deals north of $2 million. The surge of spending comes as basketball war chests ...

North Carolina's RJ Davis and USC's JuJu Watkins lead all male and female NCAA athletes in NIL endorsements over the last 12 ...

Olivia Miles signed an NIL deal with ... Dame's Olivia Miles, UNC's RJ Davis, USC's Kiki Iriafen and more feature in soft drink company's March Madness promotion ACC women’s basketball awards ...

For her basketball prep, she attended Fuquay-Varina High School in Fuquay-Varina, North Carolina. Strong averaged 25 points and 19 rebounds a game in her first season at high school. In addition ...

The fast-food chain has extended new NIL deals to student-athletes from Iowa, Kansas, Alabama, Tennessee and North Carolina. The team managers for Kentucky Wildcats college basketball have found a ...

Now, the focus is on compensation for athletes, and Tulane recently lost star quarterback Darian Mensah to Duke University for a big NIL deal. Will Wade, the men’s basketball head coach who reached a ...