A new report from Jampp, in collaboration with Apptopia and M&C Saatchi Performance, highlights the power of creative ad strategies in maximizing return on investment (ROI) for shopping apps. The ...

The importance of Magha Purnima is mentioned in Brahma Vaivarta Purana. According to the Hindu mythology, on this sacred day, Lord Vishnu resides in the River Ganga and therefore it is strongly ...

Nope, there’s nothing wrong with your TV—that was an ad you just saw on Amazon Prime Video. Like many of the big streaming services, Amazon Prime Video has rolled out an ad-supported tier ...

including ads, emails, press releases, billboards, and even TV plugs. You’ll meet with clients to understand their brand’s message, pitch creative copy ideas, and work with marketing and other ...

Are you a print subscriber? Activate your account. 6 hours 44 min ago By Ad Age Staff - 7 hours 44 min ago By Tim Nudd - 7 hours 44 min ago By Tim Nudd - 1 day 21 hours ago By Amir Farhang - 1 day ...

courtesy of Crowe PR Macht has been having "loads of fun" exploring a whole new "world" in marketing and advertising as part of his involvement with the brand. He shares, "It's been very creative ...

Google started a big fight against ad blocker use on YouTube a few years ago, which was perfectly understandable. YouTube is free for people who don’t want to pay for a Premium subscription ...

Budget-friendly advertising strategies can help a new enterprise gain some early traction without straining what is likely an already stretched budget. If you’re an entrepreneur feeling the ...

For example, an X account claiming to be Gunter Creative, a graphic design company based near Houston shared the ad. But, reached by CBC News, the company confirmed they have no real Twitter or X ...

Credit: StartRocket WASHINGTON — Astronomers are calling on nations to ban advertising in space that can be seen from the ground, calling it the latest threat to the dark and quiet sky.

Behind every film that challenges authority, questions societal norms, or uncovers hidden truths, there is a filmmaker who has chosen to take risks. Through its annual campaign, Göteborg Film ...