Brands including NerdWallet, Home Depot and Ally are investing in custom partnerships in streaming, and media companies are strategizing to meet the increased demand.

The game is scheduled to start at 7:20 p.m. EST and will be broadcast exclusively on Apple TV+. Fans looking to watch this ...

In the ever-changing world of college athletics, the USC Trojans have added a new sponsor to the Los Angeles Memorial ...

Pluto TV will, amongst other elements, launch a free ad-supported streaming channel for the German soccer side.

Major League Baseball will have a sponsor logo on batting helmets starting with the 2024 postseason. They will also be on ...

In its third season of exclusive streams of Thursday Night Football, Prime Video is rolling out tech innovations for both ...

Soccer is the world’s most popular sport, and little wonder why it’s a multi-billion dollar industry. Currently, this industry is benefiting from advancements in technology. Beyond ticket and ...

Akamai (NASDAQ: AKAM), the cloud company that powers and protects life online, announced today that it has joined the ...

Tyson and Walmart are two names synonymous with Arkansas, and now those Natural State megabrands will take the field along ...

Ads of 5-by-0.92 inches (12.7-by-2.3 centimeters) will be on each side of every helmet featuring “STRAUSS” in capital letters ...

Super Bowl 2025 logo revealed with top teams predicted to make the NFL finals according to the latest color conspiracy theory ...

The USC Trojans have announced a new sponsorship deal with DirecTV, marking a significant addition to the branding at the Los ...